The results of the 2025 impact assessment show how Market Ready Tourism contributes to sales growth, land conservation, job creation, and the strengthening of business capabilities in community-based and nature-based tourism ventures in Mexico.
In the Sierra Tarahumara, walking is not just a way of getting around. For the Rarámuri people, walking is deeply linked to daily life, social organization and the spiritual relationship with the territory. From this understanding, Senderos Comunitarios Rarámuri was born, an initiative in co-design that starts from a process of listening, ... Read more
With the slogan "without nature there is no tourism", 10 tourism enterprises along the extensive Chiapas-Oaxaca coastal corridor collaborate with the objective of preserving and regenerating the biocultural diversity of their territories. The GEF Sustainable Landscapes Project, promoted by CONANP (National Commission of Natural Protected Areas) and Conservation International Mexico, brought together in ... Read more
Tourism lives from the interaction of many. It is the local people who share their landscapes and the culture of their land with travelers from all over the world... The international tourism industry is the third largest industry in the world; beyond its economic power, its ecological, social, and cultural effects are of ... Read more
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