Market Ready Toolkit For Destinations
The strategic solution that maximizes value for adventure and experiential tourism companies in a destination.
Why the Destination Toolkit?
This section details the strategic benefits the Toolkit brings to your destinations, focusing on tangible value, data intelligence and growth opportunities for companies offering adventure and nature tourism experiences.
Tangible value for companies
Offer the companies in your destination diagnostic tools and digital visibility at no direct cost to them.
Collective intelligence
Access consolidated data to identify needs and opportunities at the trade level.
(+700 Companies strengthened and +100 Nature destinations)
Amplified b2b connections
Facilitates the linking the companies in your destination with a global network of business partners and operators.
Promotion and financing
Present your partners' offerings in a professional manner and use strategic data to attract funding.
Empower your destination with Intelligence and Connection!
Key Toolkit Components
Interactively explore the four powerful tools that make up our solution. Each component is designed to progressively build value for your association and your members.
Business Diagnostics
Your partner companies take a digital test to assess their operational, commercial, business and sustainability readiness, obtaining an individual diagnosis and a microsite on the Market Ready Network as an immediate benefit.
Get a code for companies in your destination.
Part of the Market Ready Toolkit for Destinations.
Aggregate data intelligence
Your partner companies take a digital test to assess their operational, commercial, business and sustainability readiness, obtaining an individual diagnosis and a microsite on the Market Ready Network as an immediate benefit.
Analyzes the group's ‘Market Readiness’.
Part of the Market Ready Toolkit for Destinations.
Global connection
Your companies become visible in our global directory, connecting with commercial partners. In turn, you gain access to a network of operators and agencies looking for quality offers.
Network and Directory
Part of the Market Ready Toolkit for Destinations.
Landing page for your Destination
A page for your destination optimized for SEO that brings together all the microsites of the companies in your destination that have taken the Test. Present the offering of your destination in a professional and attractive way to reinforce your brand.
Optimized for SEO
Part of the Market Ready Toolkit for Destinations.
The Toolkit Ecosystem
This visualization shows how the components of the Toolkit are interconnected to create a continuous value cycle, from individual diagnosis to collective promotion.
01
Diagnosis and visibility
It all starts with the Market Ready Test, which provides each company with an action plan and a profile in the Network.
02
Intelligence and strategy
Aggregate data feed the Dashboard, The destination will be able to make informed decisions.
03
Promotion and growth
The Landing Page unifies the offer, attracts markets and demonstrates the value of the destination, closing the cycle.
Strategic Investment
$6,000
US
First year + Taxes
$3,000
US
Second year + Taxes.
Includes:
Dashboard access for your destination
Microsites for your destination partners
Creation of the B2B Strategic Landing page
Examples of Market Ready B2B Destination Landing pages in action
